Top keyword tips for financial services SEO

Financial_services_seo

In the personal loan industry where consumers are looking for experts they can trust, content marketing offers financial service businesses a platform to develop a positive brand persona. While SEO in financial services  is hugely competitive there are always opportunities to have your slice of the traffic, especially if your content strategy is underpinned by a […]

Digital Marketing Agency London

SEO services London

Digital Marketing Agency Norwich

SEO services London

SEO tips for marketing in the construction industry

construction_seo

It’s impossible to underplay the impact that the internet has had on the building trade. Where the industry once relied on word-of-mouth and print ads placed in local newspapers, the world wide web has since grown to become a digital hub of tradesman reviews, advertising and service information. The internet is often where your client […]

Ad-Rank wins prestigious Drum Search Award

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We are thrilled to announce our  win at The Drum Search Awards where we walked home with a shiny new award for  “Best Use of PR” for a SEO campaign. The award recognised the success of our PR campaign for Cruisedeals.co.uk which showed that living on a cruise ship is cheaper than living in London. The campaign, […]

How can organisations integrate their content marketing?

Big brands like Coca-Cola, MTV and American Express are all winning the content marketing battle and it’s fair to say that money talks when it comes to content. There are some that feel content marketing is a ticking time bomb that isn’t sustainable, while others view it as the obvious successor to TV advertising. Whatever […]

Where to spend your budget in 2017

Digital_Marketing_Agency_London

There’s a wealth of media online. Over 65 million blog posts were published in October 2016 on WordPress alone, so it’s important to make sure you stand out. Publishing high quality content across your owned media – your websites and social media channels – raises brand awareness, generates traffic and builds trust.

How product videos can improve conversion

online_shopping_ecommerce

If the human brain processes images 60,000 times faster than it processes text, it is logical that including images and videos in your content strategy will have serious benefits. When a wall of text is too long, people may not stop and read it. Images may lack the depth of information needed to satisfy a […]

30 tools for digital PR success

Digital_PR

Digital PR is often a lengthy process, but can ultimately be broken down into three key steps – the planning and creation, pitching and distribution and tracking and measurement. We’ve rounded up 30 of our favourite tools, each of which attempt to make the whole process just that little bit easier and ultimately pave the […]

Digital iQ – Norwich networking

Norwich_Networking_Event

Wednesday night sees Norwich’s Digital iQ networking Meet Up land at St Andrew’s Brewhouse, a free event open to all from 6-8pm. This month’s speaker is Ralph du Plessis of Red Mud Media, who will be presenting his essential tips on the most effective tools to use for content marketing, along with some best practice […]